Regardless of the troubles Wynn Resorts have been facing in the domestic market, the company’s new CEO, Matt Maddox, who assumed office after their former CEO Steve Wynn resigned following multiple allegations of sexual misconduct, says that the company is confident of its ‘Quality’ which would land them an integrated casino license in the newly regulated Japanese market.
“What I love about our strategy in Japan is we are known as the high-quality operator. What we deliver is excellence,” Maddox said on CNBC.
While the competition for an IR license in Japan is high with all top gambling operators from across the globe putting in everything from tactics to forging local partnerships, Wynn is yet to decide on a prefecture for their license.
Earlier, Osaka prefecture announced the name of the applicants who have applied for a casino license. The five companies who have applied are Las Vegas Sands, Wynn Resorts, MGM Resorts, Melco Resorts, and Genting Singapore.
Maddox said: “We are looking at multiple cities. So, we’re not just saying we’re going only after one city. It’s the same thing that happened in Massachusetts. No one targeted the Boston area because they thought it wouldn’t happen. We did. And we won it.”
Earlier, both the Nevada Gaming Commission and the Massachusetts Gaming Commission had slapped a fine of $20 million and $35 million each respectively on the gambling operator for being complicit in downplaying the allegations of sexual misconduct against its former CEO.
However, the company did manage to keep its gambling license. Wynn’s Encore casino in Everett is scheduled to welcome guests from Sunday.