Entertainment Software Association (ESA) has expressed discontent with the UK’s Department of Digital, Culture, Media and Sport’s recommendation to regulate loot boxes under the Gambling laws.
Earlier last week, following an investigation into loot boxes, the UK Department for Digital, Culture, Media and Sport’s (DCMS) parliamentary committee termed loot boxes as gambling and called for immediate measures to protect the children by regulating them under gambling laws.
In a statement, the ESA said that they take seriously the issues raised in the UK Parliament’s Digital, Culture, Media and Sport Committee report but strongly disagree with its findings.
“As demonstrated by the recent announcement of policies regarding the disclosure of the relative rarity or probability of obtaining virtual items in paid loot boxes, as well as the robust parental controls that empower parents to control in-game purchases, the video game industry is a leader in partnering with parents and players to create enjoyable video game experiences”.
In Sweden, the country’s consumer protection authority has already launched an official investigation into loot boxes the findings of which are expected to be submitted by October 1, 2019.
Earlier this year in May, US Senator Josh Hawley introduced a bill which calls for banning loot boxes in video games – The Protecting Children from Abusive Games Act.
The bill calls for the Federal Trade Commission to set proposed regulations and guidelines for video games developers and also penalize the offenders under unfair trade practices regulations.