A breakaway division of Scientific Games that is still in its infancy of independent sole operation; SciPlay, has today announced that it has acquired Israel based social multiplayer game creator Come2Play.
Come2Play, established in 2008, custom builds social and mobile multiplayer games with the primary aim of connecting with players around the world.
Within its portfolio, leading titles exist that use casino chip tokens such as Backgammon live, Solitaire Pets, BattleShips, Snooker, Darts and poker.
The latest deal involving SciPlay moves the company forward in its growth strategy within the casual gaming sector.
As part of the acquisition, Come2Play’s team of talented and experienced members will be merged with SciPlay’s global staffing in a collaboration designed to ‘drive game advancements and revenue expansion’.
SciPlay is a game development firm on a mission to bring the best new content available to the gaming industry and ‘supercharge’ it with the company’s engine of revenue generation and player acquisition.
Alon Barzilay of Come2Play commented on the acquisition:
“Our studio was founded on our passion to make games that really connect with our players, and we are thrilled to be joining SciPlay to take our games to the next level. By leveraging the expertise and support from the wider SciPlay team, we will amplify the reach of our games, including our groundbreaking Solitaire game, Solitaire Pets Adventure. We couldn’t be more thrilled for the future.”
SciPlay specialises in social casino games and currently has a wide array of titles in its portfolio, including QuickHit Slots, Hot Shot Casino, Monopoly Slots, Jackpot Party Casino, 88 Fortunes Slots and Gold Fish Casino Slots among others.
Josh Wilson of SciPlay also added his views on the deal and what it means for SciPlay moving forward:
“We are extremely excited to welcome the Come2Play team to SciPlay as this is a perfect match when it comes to both our products and culture. Adding a new genre of evergreen casual games and an incredibly talented team to our portfolio immediately expands our market beyond social casino apps, and enables us to leverage our unique technology and strategies to drive player engagement and grow revenue. We believe that with our support and expertise in user acquisition, analytics and live ops, we will be able to drive new growth behind the Come2Play titles.”