Relax Gaming, igaming aggregator and supplier of unique content, has signed an agreement with Genesis Gaming, in a Powered By Partnership deal to launch the latter’s collection of premium slot games through its brand Radi8.
The agreement provides Relax with titles including Tiki Towers, Crystal Crater, Dragon Blast, and Jungle Jam, as well as more top performers in Radi8’s growing portfolio.
The slot studio will also gain access to Relax’s fast-growing distribution network and wide market reach, together with the fast and effective delivery that forms the foundation of the Powered By programme.
Genesis Gaming is the latest in a series of suppliers to join Relax’s Powered By network, further diversifying its content distribution platform with a vast selection of quality slot and casino games.
Simon Hammon, Relax Gaming CPO, said: “Genesis’s portfolio offers fresh and engaging titles that will make a great addition to our offering and we expect its content will be a big hit with our partners’ players.
“We’re looking forward to working with the studio and widening the distribution of its mobile-centric casino games to an extensive network of operators in multiple markets.”
Marc Burroughes, Genesis’s Commercial Director, said: “Joining Relax Gaming’s Powered By programme offers a seamless route-to-market that will enable us to quickly reach an unrivaled number of new audiences thereby raising awareness of our brand among some of the industry’s biggest online casinos.
“Designed with optimisation for mobile in mind, our Radi8 games contain an innovative in-game loyalty bonus system which is proven to extend gameplay and increase player lifetime value. We expect our portfolio will perform very well on the operators using Relax’s platform.”
Relax Gaming marked its 10th anniversary this year. It now provides its partners with a roster of over 1,000 casino games through a single integration, including high-quality aggregated content from selected Silver Bullet and Powered By studios together with its expanding portfolio of proprietary products.
About Genesis Gaming Inc
Genesis, is a leading gaming provider in the gambling industry with more than 10 years of experience in providing over 200 engaging gaming titles. Genesis aims to lead the gaming landscape with innovative and market differentiating games which keep players highly entertained and captivated. All of Genesis products have been developed on a powerful backend platform (IntelliGen) which ensures a seamless player experience and a stable and secure integration.
About Relax Gaming
Relax Gaming Group was founded in 2010 with the goal of simplifying B2B content delivery for the modern iGaming landscape. With standardised pricing and collaboration central to its ethos, its recent and rapid expansion has been conceived in order to deliver unparalleled global reach.
Via a quick one-time integration, Relax Gaming now provides access to a roster of 1000+ casino games and a diverse range of proprietary products, including Poker, Bingo and its own rapidly expanding slot portfolio. The high-quality aggregated content is provided through its selected Silver Bullet (commercially represented) and Powered By (commercially independent) partners.
Regulated markets are also at the heart of its growth strategy, with licenses held in multiple jurisdictions including: the Malta Gaming Authority, the UK Gambling Commission and the Romanian National Gaming Office (ONJN). In addition to licensed operations, Relax Gaming fully supports regulated markets such as Denmark, Sweden, Estonia and Latvia.