It has been announced today that American casino and hotel entertainment firm based in Reno; Eldorado Resorts, has completed the acquisition of Caesars Entertainment, one of the largest gaming corporations in the world.
The deal will see the two companies merge to create the largest casino and entertainment firm in the United States.
Between the two corporations that have now amalgamated, there are over fifty-five casino properties around the world amongst its portfolio, eight of which are based on the famous Las Vegas Strip.
Tom Reeg of Caesars Entertainment spoke out about the acquisition merger:
“We are pleased to have completed this transformative merger, thus making us the premier leader in gaming and hospitality.
We look forward to executing on the numerous opportunities ahead to create value for all stakeholders.
Additionally, we are pleased to welcome all of our Team Members to the combined company, and we look forward to implementing all of the strategic initiatives that will position the company for continued growth.”
The combined corporation will now operate across multiple states within the US, including: Nevada, Missouri, Mississippi, Illinois, Pennsylvania, Florida and Indiana among others.
In addition to its global presence, the merger will also make Caesars Entertainment’s loyalty reward programme; Caesars Rewards the largest and most rewarding loyalty program in the gaming industry that has more than sixty-million members. This means that members of the current programme will be able to earn rewards and play at more venues under the brand.