The popular online and mobile sportsbook betting firm WynnBET has today signed a partnership deal with Minute Media, but who is the new partner and what will the link-up bring to the table?
The partnership is a multi year deal specifically aimed at marketing and engaging audiences and customers of the leading sports betting provider.
Minute Media has a strong reputation in the United States for publishing top quality related content for sports and betting, specifically geared towards local audiences in active regions.
The marketing specialist and content creator currently owns and operates a number of sports and culture brands, which will allow WynnBET to utilise this network of around 60 million monthly uses.
Sports and culture brands, which feature a diverse network of media personalities and athlete influencers, include Fansided, The Players Tribune and The Big Lead.
According to reports, one of the core reasons why this partnership was formed was due to the high quality sports content Minute Media is able to create, which in turn will allow the betting operator to leverage new distribution and exposure opportunities.
Additionally, Minute Media currently provides publishing and distribution infrastructure that streams over one-billion streams per month. Furthermore, among its platform are hundreds of websites that are part of the integration, which focus on sports and entertainment.
Reportedly, WynnBET is putting plans in place to work with the marketing specialist to produce audio and video content that educates sports betting fans from expert tipsters as well as exploring new market trends and profiles for teams and athletes involving in upcoming and live events. What’s more, an integration is expected to take place that will focus on sports betting odds alongside ads and social media campaigns to connect and engage with customers.
Minute Media has stated that it is pleased to be partnered with WynnBET and will bring about a host of mutually beneficial features, including video distribution and increased reach and brand awareness.
As sports betting in the United States continues its strong momentum, demand is increasing from bettors looking to wager on sports such as NFL, NBA, NFL and MLB among others. This deal will further enhance the existing experience for sports fans and customers of WynnBET both online and offline.
In conclusion to the link-up, it is anticipated that as demand for sports betting increases further statewide, bettors will receive and have access to unique content that is not available elsewhere.
WynnBet is a leading provider of sports betting and gaming online in the United States. Alongside its sports betting product, the sportsbook also provides access to some of the most thrilling mobile casino games in the industry, such as Cleopatra, Jumanji, blackjack and roulette, as well as a suite of live dealer games in states where it is legal.