Spanish and Colombian gambling market expansion for Pragmatic Play

Spanish and Colombian gambling market expansion for Pragmatic Play

Leading iGaming developer Pragmatic Play has set its sights on growth and expansion in the Spanish and Colombian gambling markets with an extended partnership with Codere.

Codere is a major global gaming operator with a significant presence in regulated markets around the world, including Italy, Spain, Mexico, Argentine and Colombia among others.

The partnership means that the developer’s innovative slot portfolio and range of high quality titles will be made readily available to customers in Spain and Colombia.

These two gaming companies already have a partnership deal in place, with many years of experience working closely with each-other, and the new deal extension builds on the solid foundations that are in existence.

Currently, the software provider is a major supplier to casino players in Mexico via the gambling operator’s Mexican online casino site.

There are a variety of high quality and top performing games that are expected to be integrated in to the operator’s sites using direct integration methods effective immediately, including Sweet Bonanza, Wolf Gold and Fruit Party 2.

Spain and Colombia are two gambling markets that are experiencing huge demand and growth lately and Pragmatic Play continues to expand its footprint with a major presence in these active markets.

Following a strong operational partnership with the operator in Mexico, the software provider was keen to go live in other major markets with a strong interest in online casino games such as slots, making it the ideal move for the firm.

Bhotesh Maheshwari of Pragmatic Play commented on the partnership extension:

Our relationship with Codere has been strong in Mexico and we’re delighted to expand this further into the key regulated markets of Spain and Colombia.

Our products have been very well received by Codere customers and we look forward to enjoying this growing partnership.

Sarit Adania of Codere added comments about the latest agreement and what it means to the operator:

Pragmatic Play’s slot offering is already enjoyed by our players in Mexico and we’re thrilled to take their content live in two further major markets.

It is an important step for us as our partnership grows and we look forward to bringing amazing gaming experiences to our Spanish and Mexican customers.

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