The deal sees the casino games supplier significantly grow its global footprint across some of the world’s leading online gambling markets, including parts of Europe and Latin America.
Kaizen Gaming is a fast-growing gambling operator that has struck a deal with Pariplay, which will see the provider supply a range of in-house casino games immediately to customers in Greece via the Stoiximan brand.
Additionally, games will also be integrated through the operators leading online betting and casino brand, Betano, which is active in key-regulated gambling markets, including Germany, Portugal and Brazil.
According to reports, this latest partnership will see the integration of Pariplay’s Fusion platform, a leading content aggregator that currently supplies hundreds of established online casinos with new and top-performing content.
As well as providing a series of quality casino games and slots, the games developer will also provide the operator with a range of back-office enhancements and customer retention tools for improved player acquisition and retention.
These tools are designed to enhance player value and performance.
Pariplay is currently striking new deals with operators around the world to increase its footprint and brand exposure. The developer is expected to continue forming new partnerships with reputable gambling operators such as Kaizen Gaming.
Andrew Maclean of Pariplay explained more about the partnership and why the deal was made:
Pariplay is a company that is never content to stand still and this agreement sees us make great strides in markets that are of great importance. Kaizen Group is an operator that has great geographical reach within the markets that we are targeting right now.
This is a deal that is a great fit for both parties and we look forward to presenting Kaizen’s players, wherever they are in the world, with a wide range of in-house and aggregated content through our renowned Fusion platform.
Dimokratis Papadimos of Kaizen Gaming also commented on what this partnership means for the operator’s brands and customers:
We are always looking for new ways to provide the best possible online gaming experience to our customers across every market.
We have already received very positive feedback after taking Pariplay content live in Greece and we are excited that our customers will experience all the latest additions in Romania, Portugal, Germany, and Brazil that lie in wait.
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