Fonbet partners with Novomatic Greentube in Greek market

Fonbet partners with Novomatic Greentube in Greek market

Leading online betting and casino operator in Greece Fonbet has struck a new partnership deal with Novomatic Greentube to supply a range of its high quality casino games to the Greek market.

The deal, which grows the software developer’s presence in Greece, a market it has been active in for the past few years, will see the integration of player favourite titles such as Dolphin’s Pearl Deluxe, Book of Ra Deluxe and Lucky Lady’s Charm Deluxe among others.

Following the initial integration of selected casino games, additional gaming content will be made available to the operator, including the Cash Connection and Diamond Link series of games.

This partnership is mutually beneficial for both firms and will assist the operator with expanding its games offering whilst increasing player acquisition and retention, as well as broadening audience reach.

Greece is a fast-growing online gambling and betting market with a large percentage of the 10 plus million population enthusiast about the growth of the market.

Since the country became a full regulated online gambling market, more operators and software providers are entering the country with an online and mobile presence that meets the needs and demands of local betting and gaming enthusiasts.

By signing this latest deal, Greentube, part of Novomatic, has instantly increased and bolstered the brand’s presence in Europe, a key part of the strategic growth plan.

As the developer is already active in the Greek market, the proof is in the pudding of how successful the Greentube brand is and how well-received the developer’s games have been.

Yiannis Zafiratos of Fonbet has commented on the new partnership:

Greentube’s content needs no introduction, and we are pleased to now be able to offer a selection of their best performing titles to our customers. With more games to be added to our offering shortly, we look forward to a long and successful partnership.

Lisa Sandner of Greentube also spoke about the deal and why it was made:

Our content is performing strongly in the Greek market and we are thrilled to reach even more local players through our partnership with Fonbet, a prominent and reputable operator. We continue our focus to expand in regulated markets and Greece plays an important part in our growth strategy.

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