BetVictor partners with Design Works Gaming

BetVictor partners with Design Works Gaming

One of the largest online betting and gaming operators in the United Kingdom has announced a new partnership with Design Works Gaming, powered by Relax Gaming.

The partnership will see Design Works Gaming expand further in to the UK market as it opens up its portfolio of high quality games to BetVictor customers.

BetVictor is one of the leading brands in the iGaming industry in the UK and is consistently expanding its offering to increase player acquisition and retention.

Design Works Gaming will now join a long list of reputable software providers, including NetEnt, Pragmatic Play and Blueprint Gaming, in supplying its quality casino content to the operator.

As part of the deal, BetVictor will integrate a selection of casino games from the Design Works Gaming portfolio for players to enjoy, effective immediately, including Diamonds Sapphires and Rubies, Flippin Rich, Tiger Palace and Test Your Strength.

As Design Works Gaming is part of Relax Gaming, integration of selected titles will be quick and efficient to the operators platform.

The two companies share a plan and vision that will come to fruition following the link-up and will ensure that the mutually beneficial relationship will thrive in growth and success.

BetVictor is a leading operator that is constantly thinking to the future and this latest deal is just the tip of the iceberg in terms of what is to come between the operator and software providers Design Works Gaming and Relax Gaming.

This deal marks a significant milestone in the provider’s history as it expands its customer reach further in to the United Kingdom alongside the brands other partnerships with Unibet and Betfred.

According to reports, players are providing excellent feedback within the iGaming community and market for Design Works Gaming titles, which aim to ‘capture the magic of Las Vegas’ with thrilling intuitive gameplay.

Troy Zurawski of Design Works Gaming commented on the provider’s latest partnership and what it means for the firm along with UK players:

We immediately hit it off with the BetVictor team because this is a company with a proud heritage but a forward-thinking attitude. They understand the space as well as anyone and allow themselves to be guided by the data. With the support of Relax Gaming, we’ve got huge plans together.

Nolan Frendo of BetVictor also shared his thoughts on the link-up and why the operator was keen to do a deal:

We are thrilled to finally launch DWG here at BetVictor. I have no doubt our partnership, alongside Relax, will thrive and be an astounding success.

We look forward to obtaining the desired growth and working towards a common goal with the plans set out.

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