Leading affiliate marketing management platform Affilka, part of SoftSwiss, has announced the launch of its brand new poker module, designed specifically for online poker sites.
The popular affiliate platform with built-in payments and real-time statistics, has expanded its product offering to the online poker industry alongside existing sectors sportsbook and casino.
Affilka’s new poker module is designed to allow poker operators to utilise the platform, which includes an updated API for processing player activity within online poker rooms.
Additionally, just like with the sportsbook and casino features, the management platform will be able to collect and store an array of data that operators can use for analysis and reporting, including clicks, sign-ups, cash deposits and cash-outs.
What’s more, the new module introduces a batch of fresh new features designed specifically for the poker market, including poker rounds count, poker bets sum, poker rake sum, poker bonuses sum and poker balance corrections sum among others.
Furthermore, through an updated API and UI, multiple commission structures are readily available for cost per acquisition, revenue share and hybrid deals.
This innovative new poker module is able to cater for a wide variety of operators and poker players, with flexible configurations and values set on the back-end, including rewards, minimum qualifying criteria, activity and percentage returns.
According to reports, the new Affilka poker module has been long-awaited and is the result of much hard work to bring this solution to the forefront and allow poker operators to take advantage of the increased opportunity for customer acquisition and retention.
Anastasia Borovaya of Affilka commented on the new poker module launch and addition to the highly popular affiliate management platform:
I am pleased to announce the launch of the long-awaited poker module that will expand Affilka coverage.
Not only casinos and sportsbooks but also online poker sites will now be able to use our platform’s unique tools to acquire new players.
Poker is an important part of the iGaming industry, so we have worked hard to offer our software solution for poker rooms.