Leading software provider to the iGaming industry, Pragmatic Play, has today announced that it has extended its current partnership with gambling operator Crystalbet to include an array of live casino games on top of the existing games offering.
As part of the extension, the provider will open up its live dealer offering to the Entain owned and operated brand.
Therefore, customers, both new and existing, of Crystalbet will be able to enjoy a new wave of interactive live dealer content across major live casino games, including live roulette, live blackjack and game-show titles that provide unique experiences, such as Mega Wheel and Sweet Bonanza Candyland.
According to reports, this partnership deal is inline with the providers growth and expansion strategy and not only builds on the existing relationship, but expands the footprint and presence of the brand, particularly in Georgia.
Additionally, this agreement will bring a significant boost to both companies and allow the pair to strengthen their existing arrangement that will increase player acquisition and retention numbers, whilst boosting customer reach in the live casino vertical.
Furthermore, the operator has praised the providers multi-discipline product portfolio and is hoping that its live dealer games are as well-received as the array of online slots have been since the partnership was established.
Pragmatic Play is currently one of the leading providers of live dealer games in the iGaming industry and boasts an extensive portfolio of titles that are streamed direct from a state of the art studio and hosted by professional and experienced dealers.
Yossi Barzely of Pragmatic Play commented on the partnership extension:
This increased scope of our relationship with Crystalbet will be a huge boost for both parties.
Our collaboration has gone from strength to strength and we’re excited to be able to add yet more verticals as we continue to deliver our industry-leading Live Casino collection to its online operations.
Jaba Peitrishvili of Crystalbet also shared comments on the agreement and outlined what it means for its customers:
Pragmatic Play is well known for being one of the best multi-discipline suppliers within the industry and its slot portfolio has strongly performed with our customers.
Bringing its hit Live Casino games to our audience seemed like a natural progression of our cooperation and we are excited to see how this enhanced offering will be received by players.