Estelarbet expands offering with Pragmatic Play extension

Estelarbet expands offering with Pragmatic Play extension

Leading online gambling operator in Latin America, Estelarbet, has today announced that it has expanded its games offering with an extension to its existing partnership with software provider Pragmatic Play.

The extension to the existing deal between the two companies will see the introduction of the providers bingo product vertical to the operator’s site in the Brazilian and Chilean markets.

Not only does this new agreement strengthen the position of the operator brand in the regions, but also allows the site to increase its acquisition and retention potential in both Brazil and Chile, two jurisdictions where bingo games are highly popular.

As part of the extension, Pragmatic Play will open up its bingo game portfolio to Estelarbet for the integration of ‘highly customisable’ bingo games and bingo variants, including Sweet Bonanza Bingo, Bingo Blast and fan favourite The Jackpot Room.

Following the partnership extension, the operator will now be supplied with four different product verticals in the online gaming industry, adding bingo alongside the providers’ live casino offering, virtual sports titles and award-winning online slots suite.

According to reports, this deal extension is mutually beneficial and brings about a multitude of advantages to both Estelarbet and Pragmatic Play as the pair looks to bolster their presence in the region.

Additionally, the provider has expanded its presence and customer reach further in to Latin America, which in turn expands the brand footprint whilst increasing revenue potential in a growing and key jurisdiction.

Furthermore, by already building up a reputation and rapport with Estelarbet customers, games are anticipated to be well-received and provide a lifted level of engagement along with a thrilling overall experience.

Victor Arias of Pragmatic Play commented on the deal extension with Estelarbet:

We are pleased to be expanding upon our initial agreement with Estelarbet, over the past year our current deal has seen impressive engagement from their customers.

Extending this partnership will see us delivering our fan favourite bingo games in addition to the three verticals we currently supply the operator, this seems like a natural progression of our agreement.

Sebastián Salazar of Estelarbet also shared comments on the integration of bingo games from Pragmatic Play:

We are always looking to enhance our customers experiences at Estelarbet and working with Pragmatic Play has allowed us to bring great content to players.

We are excited to be growing the number of verticals and titles we will have on offer through this flourishing relationship, and look forward to seeing how these new bingo products are received by our players.

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