Chief Executive Officer of Hard Rock International Jim Allen has offered to meet with Marty Small, Atlantic City Mayor, despite government referendum being held in March 2020.
Allen, who has won an award for ‘outstanding contributions in the area of casino marketing, promotions and customer service’ is reportedly on record stating that Atlantic City ‘is going in the wrong direction’ amid lighting concerns.
Jim Allen commented:
“Frankly the town’s in worse shape today than it was when we bought the building… When you’re in a resort environment where safety and security is so important, if the city can’t get something fixed as simple as the street lighting, then maybe a change is needed”.
Hard Rock International are reportedly planning to invest around thirteen and half million Euro in Atlantic City this year as it proposes to expand its sports betting activities.
New Jersey legalised sports betting in 2018 following a Supreme Court ruling that the Professional and Amateur Sports Protection Act was unconstitutional.
Following recent increased revenue reports – helped by sports betting – compared with the previous year, Atlantic City continues positive trend in the gaming industry.
Hard Rock Hotel & Casino Atlantic City is operated by the Seminole Tribe of Florida, who opened the venue in June 2018 following the closure and purchase of the venue under its former name; Trump Taj Mahal. The resort reportedly made around 290 million Euro in 2019.